2 8 Study guides, Class notes & Summaries

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summary - corporate strategy (BMSM12) - readings + lectures Popular
  • summary - corporate strategy (BMSM12) - readings + lectures

  • Summary • 98 pages • 2023
  • This summary contains all required readings + lectures notes of the course corporate strategy. The lectures had the following subjects: 1. diversification 2. organizational ambidexterity 3. senior leadership and strategic paradoxes 4. from growth to scaling 5. corporate value added 6. corporate strategy execution 7. tools to change firm boundaries - alone and together 8. post-acquisition integration and management 9. globalisation and the firm 10. internationalization strategies 11. n...
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Summary of all readings | Advertising and Communication | MSc Marketing Management | EUR Elective | Including lecture notes Summary of all readings | Advertising and Communication | MSc Marketing Management | EUR Elective | Including lecture notes Popular
  • Summary of all readings | Advertising and Communication | MSc Marketing Management | EUR Elective | Including lecture notes

  • Summary • 31 pages • 2024 Popular
  • This summary includes all obligatory course materials: - Full textbook Persuasive Advertising by Scott Armstrong - Chapters 5, 6 and 8 from Marketing Communications: A European Perspective by Pelsmacker - Chapters 1, 2, 4, 6 and 7 from Effective Advertising: Understanding When, How, and Why Advertising Works by Tellis - Articles from Goldenberg This summary also includes the most important lecture notes. Notes from the guest lecture are NOT included. Good luck with the exam! :)
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Summary -  competitive strategy (BMSM10) - readings + lectures
  • Summary - competitive strategy (BMSM10) - readings + lectures

  • Summary • 89 pages • 2023
  • This summary contains all 12 lectures and the accompanying required readings. Modules: 1. business models: value creation and value capture 2. Resource based view and dynamic capabilities 3. competitive dynamics and disruptive innovation 4. organizational learning and experimentation 5. digitalization and business strategy 6. business ecosystems 7. digital disruption through platforms 8. platform governance and launch 9. competition between and in platforms 10. disruption through A...
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CM1008 Summary - Media Systems in Comparative Perspective @EUR CM1008 Summary - Media Systems in Comparative Perspective @EUR
  • CM1008 Summary - Media Systems in Comparative Perspective @EUR

  • Summary • 58 pages • 2022
  • This document includes a concise summary of all the chapters and articles required in preparation for the exam of the course CM1008 - Media Systems in Comparative Perspective. Namely, the summary includes the following chapters: 1, 2, 3, 4, 5, 6, 7; The summary also includes the following articles: Fletcher et al., - How polarized are online and offline news audiences? A comparative analysis of twelve countries; Yildirim et al., - Dynamics of Campaign Reporting and Press-Party Parallelism: Rise ...
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1.1. People in Groups - Course Summary (ALL PROBLEMS)
  • 1.1. People in Groups - Course Summary (ALL PROBLEMS)

  • Summary • 64 pages • 2023
  • This summary contains all the problems for Social Psychology. The MAterial is from the year 2021- 2022. I got a mark over 8 for the exam with these notes. Hopefully they can help you study aswell. The problems are 1. Emotion and Arousal (e.g Theories of Emotion ) 2. Helping Behaviour (e.g. Bystander Effect) 3. Conformity (e.g. Social Impact Theory, BLack Sheep Effect ) 4. Attitude (e.g. Cognitive Dissonance Theory, Primacy and Recency Effect) 5. People in Groups 6. Obedience (e.g. Mil...
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Applied Multivariate Data Analysis - Week 1 Applied Multivariate Data Analysis - Week 1
  • Applied Multivariate Data Analysis - Week 1

  • Summary • 55 pages • 2022
  • chapters 2, 3, 6, and 8 are included in this summary chapter 9 will be posted together with chapter 11 in the Week 2 summary :)
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CM1013 Summary - Key Concepts in the Social Sciences @EUR CM1013 Summary - Key Concepts in the Social Sciences @EUR
  • CM1013 Summary - Key Concepts in the Social Sciences @EUR

  • Summary • 65 pages • 2022
  • The document contains a summary of most chapters of the book Sociology: A global introduction. Namely, chapters 1, 2, 4, 5, 6, 7, 8, 9, 10, 11, 12, 15, 16, 19, 24, 26, following the course guide in preparation for the exam.
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CM1010 - Intercultural Communication Summary @EUR CM1010 - Intercultural Communication Summary @EUR
  • CM1010 - Intercultural Communication Summary @EUR

  • Summary • 46 pages • 2022
  • The document includes a concise summary of required chapters from the book "Intercultural Communication: A Critical Introduction (2nd ed.)", required articles, and Canvas material from weeks 1 to 9 required in preparation for the exam of the course Intercultural Communication (CM1010) at IBCoM. The summary includes chapters 1, 2, 4, 6, 7, 8, as well as the following articles: Week 2 - Philomena Essed & Sandra Trienekens - ‘Who wants to feel white?’ Race, Dutch culture and contested iden...
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3.6C The Brain Theme 3: When Things Go Wrong in the Brain (Summary)
  • 3.6C The Brain Theme 3: When Things Go Wrong in the Brain (Summary)

  • Summary • 37 pages • 2023
  • Complete summary of the literature for 3.6C "The Brain" Theme 1: Brain Basics for the Psychology "Brain and Cognition" specialisation. The summary covers the following book chapters: - Stahl (2000): 1. Part of Chapter 4: How synaptic neurotransmission mediates emotional disorders (pg. 105 – 130) 2. Part of Chapter 3: Agonists and Antagonists, Allosteric modulation, Co-transmission versus allosteric modulation, (pg 82-98) - Stahl, S.M (2008): 1. Chapter 7: Circuits in ...
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Rethinking History II Summary Week 1-8
  • Rethinking History II Summary Week 1-8

  • Summary • 47 pages • 2023
  • Complete summary of Rethinking History 2 of week 1-8 with notes of all lectures, classes and readings. It might contain some Dutch explanations in case it needed some clarification.
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